A mother-of-12 has blasted B&M for stocking Christmas things in August – arguing that lots of families can’t afford to buy their gifts yet.
Zoe Sullivan, 44, from Burghead in Moray, Scotland, lives in a six-bedroom house with her enormous brood.
She and the family make YouTube videos giving fans a glimpse into their day-to-day lives – and in an upload from this week, the parent revealed her frustrations at the supermarket’s festive fervor.
‘Went to B&M last night… to get a couple of things. And as always happens in B&M, we came out with a lot of stuff that we didn’t go in for,’ she told her 16,400 subscribers in a recent clip, revealing that they even made some purchases for the winter festivities in four months.
‘They have got some good stuff in there but as is it is every year, it gets earlier and earlier every year,’ Zoe continued.
Zoe Sullivan (pictured), 44, from Burghead in Moray, Scotland, lives in a six-bedroom house with her enormous brood
‘By the time Christmas comes, B&M is cleared out, there’s nothing left, so you have to kind of get it early which isn’t always possible.
‘Going back a few years, for us, we couldn’t really get the stuff early because we didn’t have the money until much closer to Christmas – so you end up missing out.
‘And that’s a little bit annoying because you can’t always afford the stuff back in August, especially if you’ve just spent however much getting the kids back to school… it’s not always affordable… it is really early.’
However, she added that it’s also been helpful to have the increased gift selection as her children have birthdays in August, September, October and December.
‘They do have quite a lot of special bits,’ Zoe added.
MailOnline has reached out to B&M for comment.
Zoe’s brood consists of Elisabeth 17, Olivia 16, Charlotte 15, Isabelle 15, Noah 13, Eva 11, Toby 10, Leah 7, Erin 7, Agnes 5, Joseph 4 and baby Florence, who is 10 months.
The mother has recently shared the cruel comments she gets online from vile trolls about her family and how she’s learnt to brush them off.
A mother-of-12 has blasted B&M for stocking Christmas things in August – arguing that lots of families can’t afford to buy their gifts yet
She and the family make YouTube videos giving fans a glimpse into their day-to-day lives – and in an upload from this week, the parent revealed her frustrations at the supermarket’s festive fervour. Stock image used
Users attacked Zoe, making comments about her children’s weight and that it’s ‘irresponsible’ to keep having kids but the mother has learnt to block out the noise.
She said she used to take the mean comments as a ‘personal attack’ but has become better at ignoring the negativity as she shares her family life online.
The vlogger has been open about her battle with internet bullies on Instagram but says she is proud of each of her ‘beautiful, kind, thoughtful’ children.
‘I spent so many years trying to justify having a large family, almost apologising sometimes because it goes against the ‘norms’ of society. The truth is I never liked being ‘normal’ anyway,’ she said in a video.
‘I used to find myself constantly trying to explain being the butt of people’s jokes and putting up with the same awful comments time and time again. The fact is we couldn’t be more proud of the amazing family we have created.’
In another post she hit back at her critics warning them not to ‘question her loyalty to her children’ or if she ‘has their best interests at heart’.
‘Our whole lives revolve around doing better for them, in order to give them the best life we can, and we may not be where we want to be just yet, but we work hard every single day to try and get there!’ she said.